What’s your plan?

By client services

It’s a new year, which means a fresh start for your business. January is the only month where you can clearly look ahead and see the year in full view. What are you going to accomplish this year? Have you developed a plan for your marketing? It’s not uncommon for small business owners to fly…

Your Brand is a Promise

By client services

Branding isn’t your logo. Branding is everything you are putting out into the world in regards to your company, and works to build recognition, loyalty, and trust. Visually, it does include the logo, but, it also includes how you tweet, and what your sidebar graphics look like on your blog, and whether or not your…

The Art of Typography

By client services

Typography simply stated, is art in the form strategically placed lettering. I often admire the whimsical, yet simplistic beauty of typography in design. Hand lettering artist Aurelie Maron produced an beautiful example of creative graphic design utilizing only text, in her Everyday Creative collection on Behance. Graphic designers respect and value every element of design.…

Creative Wisdom

By client services

The Owl has been viewed as a symbol of wisdom for centuries. These beautiful creatures are often admired as mysterious beings of the night. Spotting one is a amazing experience I happened to witness personally just this year. Artist Greg Coulton captures the essence of the owl incredibly in a collection of pen and ink…

Appreciation and Inspiration

By client services

As graphic designers we seek and absorb inspiration from many sources, and raw talent is everywhere. I am particularly appreciative of bold and insightful pieces that pay attention to detail. I recently stumbled upon the Behance  portfolio of artist NIELLY FRANCOISE and absolutely LOVE his work. Every designer, just like illustrative artists have a unique…

Caffeine and creativity, all fueled up and ready to go!

By client services

There are a number of articles and posts discussing the pro’s and con’s of caffeine and creativity, Google it. An article in the NewYorker for instance warns it could ‘potentially cramp creativity.’ This is interesting to me as coffee appears to be a staple among art and creative directors within the advertising, fashion, graphic design…