News & Views

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15 Questions To Ask a Website Designer Before Hiring

Reading time: 5 min 36 sec  When clients want a new website created, they usually come in with a long list of questions. Here at Visual Appeal, LLC, we encourage questions and know how important it is to gather as much information as possible throughout the website development consultation process.  At Visual Appeal, LLC, we…

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5 Ways Cohesive Branding Boosts Business in 2021

Cohesive branding is essential to growing your business in 2021 (website, print, social media, etc.). What is cohesive branding? Branding is everywhere. Everything and every person has a brand. So, if you have a business, you have a brand already. The goal would be to create cohesive branding, so that people say exactly what you…

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How To Optimize Your Google My Business in 2021

We’ve all seen the Google Map Listings surface when we search for anything local using Google. The map includes three, five, or ten local businesses, and it shows at the top or center of the Google results tab. The businesses included in these map listings have used a feature provided by Google — Google My…

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Achievable Marketing Plan

Read Time: 3 min 4 sec A well-strategized marketing plan can help businesses maintain longevity in their industry. But with all great ideas comes research and planning, and if you are just starting in your field, it can become stressful, especially if you don’t know exactly what you’re looking for. Creating a successful marketing plan…

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Marketing Audits are important, and here’s why.

It’s so easy to get caught up in business as usual, especially when things are going well. The phone is ringing, and you are delivering, but are you truly meeting the mark? A marketing audit is a thorough review of your current marketing plan, objectives, and strategies, as well as the current activities being executed…

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The Power of the Pivot

Through speaking with a number of business owners, and participated in several virtual events, I have discovered a common topic continues to emerge. How to rise above and sustain in business through COVID-19.  It is with drive, passion, and commitment that we find ways to thrive in business. To stay the course for the dream…

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Build Back Better!

Let’s build! Visual Appeal, LLC, here to share a message with businesses small and large. Politics aside, a build back better message corresponds with the space we find ourselves in today. It strikes as an enlightening and promising viewpoint that is so relevant for business owners preparing to propel and prosper post COVID 19 !…

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